Portarlington and Drysdale Community Branches utilise Facebook and Instagram

A big announcement for Portarlington and Drysdale Community Branches in late 2019 was the opening of a Facebook and Instagram account. Big news because being a bank there are a number of internal hoops that need to be stepped through in order to manage social media in a relatively conservative environment. Once the internal staff had completed their social media training provided by the bank, The Tribe Digital Consulting was contracted to oversee and assist with the execution of digital planning and strategy development.

While Facebook and Insta, along with a wide range of other social media platforms, offer a very positive and engaging interaction with customers, and the wider public, there can also be some pitfalls including, managing the time required to successfully operate a social media campaign, and understanding the appropriate way to engage and interact publicly. By utilising our digital consulting arm, The Tribe Digital Consulting, or TTDC, Portarlington and Drysdale Community Branches have struck the right balance between internal expertise and training with external management and execution.

We’re really excited to be embarking on this next chapter with the community branches.

If you like to discuss digital consulting with The Tribe – please don’t hesitate to contact us for a chat.