Digital Strategy, Warrnambool

August 2, 2018

Keen to build a successful digital strategy but finding it all a bit too confronting? Well, here’s a guide for the uninitiated.

Step One:

It must be:
    • Search engine optimised
    • Hosted by a company that will be accountable for your site to ranking on Google
    • & that company should provide you with regular Google ranking reports and analytical data updates

Step Two:

    • This is the posting of regular updates to your site telling what you’ve been up to, this can be done by you, or you can outsource this activity


Step Three:

Utilise the various Google owned online products and services, this means things like registering your business location on

    • Google Maps
    • Google My Business
    • and posting regular video on YouTube


Step Four:

Activity on external social media such as

    • Facebook
    • Instagram
    • LinkedIn
    • Twitter etc.

So there it is, a simplistic guide.  My big tip, plan ahead – don’t rush – but ensure you execute the plan. At The Tribe we offer two core products; Video Production for online use and ‘Digital Consulting for the Uninitiated!’.

If you think we can be of service, please don’t hesitate to contact us.